Auntie Aloha

Auntie Aloha, an emerging cannabis gummies brand founded by two Hawaiian women, needed packaging illustrations for their initial five flavor launch. Each illustration invites you to peek through lush island plants and vibrant tropical fruits, revealing the adventures of Auntie Aloha. Eye-catching and colorful illustrations set it apart from other products in the category.

To amp up the playful and tropical vibes, each flavor-profile has a completely unique color palette. Therefore, reusing illustrated elements and maintaining a consistent illustration style was important to create a cohesive feel across the entire collection. 

All compositions were illustrated in Adobe Fresco and finalized in Adobe Illustrator.